Last updated: April 16, 2025
1. Introduction
This Privacy Policy describes how proptool ("we", "our", or "us") collects, uses, and shares your personal information when you visit our website at proptool.com ("the Site") or use our real estate investment tools and services (collectively, the "Services").
We take your privacy seriously. Please read this Privacy Policy carefully to understand our practices regarding your personal information and how we will treat it.
2. Information We Collect
2.1 Information You Provide to Us
We may collect information that you provide directly to us, including:
- Account information: When you register for an account, we collect your name, email address, and password.
- Profile information: Your profile picture, contact information, and preferences.
- Payment information: If you purchase a subscription, we collect payment details, billing information, and transaction history.
- Property data: Information about real estate properties you manage or are interested in, including financial details related to these properties.
- Communications: Information you provide when you contact us for support or participate in our surveys, promotions, or events.
2.2 Information We Collect Automatically
When you use our Services, we automatically collect certain information about your device and how you interact with our Services:
- Usage Data: We use Vercel Analytics, a privacy-focused analytics service, to collect minimal usage data that helps us understand how users interact with our Services. This is the only analytics tool we use for tracking, and it collects limited anonymous data such as:
- Pages visited and features used
- Time spent on the site
- Referring website or source
- General location (country level only)
- Device type and browser information
Vercel Analytics is designed to respect user privacy and does not use cookies for tracking purposes. No personally identifiable information is collected through this service, and the data collected is exclusively used to improve our Services.
3. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our Services
- Process transactions and send related information
- Send administrative messages, updates, and security alerts
- Respond to your comments, questions, and requests
- Analyze usage patterns to enhance user experience
- Protect against, identify, and prevent fraud and other illegal activity
- Comply with our legal obligations
4. How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
- Service Providers: We share information with third-party service providers who need access to information to help us provide the Services (like payment processors, cloud storage providers, and customer support tools).
- Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities.
- Business Transfers: If we're involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
- With Your Consent: We may share information with your consent or at your direction.
5. Your Choices and Rights
Depending on your location, you may have certain rights regarding your personal information:
- Access and update your information through your account settings
- Request deletion of your personal data (subject to certain exceptions)
- Object to processing of your personal information
- Request restriction of processing of your personal data
- Request transfer of your personal data
- Opt out of marketing communications
To exercise these rights, please contact us at privacy@proptool.com.
6. Data Security
We implement appropriate technical and organizational measures to protect the security of your personal information. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
8. Children's Privacy
Our Services are not directed to children under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us.
9. International Data Transfers
Your information may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top.
We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.
11. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
- By email: privacy@proptool.com